From the team behind TelemetryTV, TelemetryOS and screenRIG

Your own signage platform.
Shaped to your operation.
Run by us.

BSP gives one enterprise its own dedicated signage stack: your hostnames, your data, your keys and your release calendar. We change the platform itself whenever your operation needs something new, bring in upstream improvements when you choose to take them, and keep every part of it patched, monitored and running.

Since 2014Building and running enterprise signage
Tens of thousandsDevices managed and deployed
40+Countries
99.99%Platform uptime

Our platforms run screens for teams at

  • Amazon
  • Starbucks
  • BCG
  • Databricks
  • Stanford
  • Hitachi
  • Carvana
A resort lobby lined with portrait signage displays beneath a large LED video wall

Why BSP

Large estates outgrow shared signage products.

A shared product is built for its average customer, and your requirements are not average: your identity provider and approval chain, your venues and blackout dates, your data feeds, the hardware already on your walls. In a shared product, whatever is missing waits on someone else's roadmap. With BSP, we build it into your platform.

01

A stack of your own

A dedicated cluster with its own databases, storage, keys and hostnames, in the region you choose. Nothing is shared with another customer.

02

Changed to fit you

Tell us what your operation needs and our engineers build it into your platform, delivered in the change windows you set, with release notes every time.

03

Upstream on your schedule

Your platform tracks ours. Take new releases when you are ready, hold a release through your busy season, and let your blackout dates block every change.

04

Patched and running

We operate it: monitoring around the clock, security patching, hourly and nightly backups, and a restore drill every quarter. Screens keep playing cached content even if the control plane is down.

Yours to leave, too. A full export of your configuration, original media, proof of play and logs, whenever you ask for it.

Our specialty

Tailoring to large customers is what we do.

Enterprise signage is never only signage. It is an advertising network, a branch rollout, a kiosk flow, a feed from a system nobody else integrates with. Since 2014 our largest customers have asked for things no roadmap had, and we built them. BSP makes that the product instead of the exception.

Where we workRetail · Quick-service restaurants · Healthcare · Corporate · Higher education · Hospitality · Casinos and resorts · Manufacturing · Finance and banking

  • Targeted advertising campaigns across thousands of displays
  • Hundreds of screens across a 55-branch retail network
  • Interactive touchscreen kiosks and custom web applications
  • Menu boards for quick-service restaurant chains
  • Live TV and streams blended with signage
  • Manufacturing dashboards and video walls

AI native

AI native. Run by people who know signage.

AI makes software faster to build. It does not make signage easy to get right. BSP needs both, which is why most organizations can't build and run a platform like this themselves, and why we can.

Engineers facing a wall of fleet monitoring dashboards

Engineered with AI agents

We build and operate BSP with AI agents throughout: they write and test changes, watch the fleet and draft the release notes, while our engineers direct and review every step. A senior team working this way turns your requirements into shipped platform changes faster than a traditional vendor's release cycle allows.

The platform is agent native too. Your teams and their AI agents prepare content, publish it and run screens by conversation.

Taste and operations you can't prompt

An AI won't tell you what reads from across a crowded lobby, how a fleet of thousands of screens fails at 3 a.m. on a holiday weekend, or which of your hundreds of requirements matter most.

That judgment comes from more than a decade of designing, deploying and operating signage for enterprises in 40+ countries, and it comes with every BSP.

How an engagement works

From your requirements to a platform we run for you.

  1. Discovery

    We work through your requirements or RFP, venues, hardware and integrations with you, under NDA, and agree the shape of your platform.

  2. Stand-up

    We bring up your dedicated stack on your hostnames, connect your identity provider and enroll your screens.

  3. Tailoring

    We build what your operation needs into your platform and deliver it in your change windows.

  4. Operations

    We monitor, patch, back up and test restores, and review the platform and its roadmap with you every quarter.

In every BSP

A complete signage platform before we change a thing.

  • Players for Windows, Linux, Raspberry Pi, BrightSign, Android, Apple, Samsung, LG and the browser
  • Playlists, schedules, campaigns and emergency takeovers
  • 200+ ready-made apps, plus custom apps built for you
  • Single sign-on with Microsoft Entra ID, OIDC or SAML, and SCIM
  • Approval workflows with two-person review
  • Alerts to email, Microsoft Teams, PagerDuty and webhooks
  • Proof of play, with reports in CSV, Excel and PDF
  • Video walls, live streams and data-driven screens

Built for estates where signage is an operation.

BSP is for organizations running hundreds to thousands of screens: retail and restaurant chains, hospital systems, campuses, corporate estates, resorts and casinos.

One annual fee covers your dedicated platform and its operation. The changes you ask for are engineered on time and materials, scoped with you before work starts.

Contact us

Tell us about your screens.

A senior member of our team replies personally. Bring your requirements or your RFP and we will work through them with you, under NDA.

Contact us